I’m a creative lead, art director and designer with 13 years’ experience in helping companies simplify complexity through engaging visual communication.

Multiple screens display the Insights platform, including a laptop showing the homepage with a smiling man, and two smartphones with profile images of diverse individuals, promoting engagement with Microsoft Teams and Insights Discovery.

B2B MARKETING / DESIGN & ART DIRECTION

Global launch campaign for the Insights Discovery Microsoft Teams app

Collection of reports and presentations on environmental sustainability and emissions, featuring graphs, charts, and images of forests, solar panels, and pollution.

DATA STORYTELLING / ART DIRECTION

Setting the style on a carbon emissions report for Visual Capitalist

A collection of colorful gummy candies in various shapes and colors, including black, white, red, orange, and yellow, arranged in separate sections.

DIGITAL PR / ART DIRECTION

Creative data visualisation with over 5,000 Haribo

Billboard advertising clothing repair services, featuring images of a thick knitted sweater and a white dress shirt with the text "Through thick and thin" and additional information about repairing clothes with SOJO.

CREATIVE DIRECTION

ATL campaign concepting for a clothing repairs app

A pink flip phone with a Tinder app on the screen showing match notification and a purple printer with a printed document saying 'You're on mute.'

DIGITAL PR / DESIGN & ART DIRECTION

Reimagining apps as retro 90s tech

A collection of five infographic posters about various topics, including traffic danger, digital maps, Google competitors, reducing shrinkage, and fossil fuel production.

DATA STORYTELLING / ART DIRECTION

NeoMam Studios: Selected work

A laptop and a smartphone displaying a website for Coach Simon with a portrait of him and text about transforming lives and coaching for the PR industry and cancer.

BRAND DESIGN

Creating a bold brand identity and website for a professional services business

A pair of Nike Air Max sneakers, white, red, gray, and black, hanging from a white shoe rack

E-COMMERCE / PERSONAL PROJECT

Celebrating iconic footwear with an online print shop